Jump Ball Leads

Jump Ball Leads are new opportunities that the lead managers throw out to agents to grab at their discretion.  You aren't required to take these — they are simply company generated opportunities that we are looking to place with a qualified agent.

The Jump Ball Leads will follow your agent Tier Levels based on price.  Sometimes, we will assign based on location as well.

For listing leads, we will route those to a qualified Listing Partner.

For the most part, we follow Zillow's pricing tiers with our Broker Gen Buyer leads:

Tier 1: $0-$149,000

Tier 2: $150,000 -$225,000

Tier 3: $225,000-$300,000

Tier 4: $300,000-$500,000

Tier 5: $500k+

Service Requirements for Jump Ball Leads:

• Follow the Company cadence for new leads
• Call
• If no answer, call back (double tap)
  • Leave a voicemail
• Sent a Text
• Send an email
• Repeat for 10 days

If you haven't gotten a response for 10 days, you've now made 40 touchpoint attempts.  If the lead hasn't responded, it's clear they don't want to communicate or they didn't mean to inquire.

At this time, it's important to disposition the lead by:

• Updating the stage to: Attempted Contact
• Timeframe: 6-12 months
• Setup a search alert for the lead in Ruuster
• Place into Shark Tank (remember- leads that we don't know what they want OR we haevn't reached yet, go into ST)