Real Time Tours (RTT)
Real Time Tours (RTT's) are one of 3 connection Types received from Zillow.
- When receiving RTT's, it's important to not call the lead right away. Rather, send the Golden Text.
- The Golden Text:
- "Hi John, this is Cody from EXIT Realty Unlimited. I'm a local Zillow Premier Agent and received your request to view the home at 455 Cherokee St, Dubuque, IA at 3pm today. Does that time still work for you"?
- Notes: Real Time Tours have the HIGHEST cancellation and no-show rates. This is because the lead hasn't talked to anyone and feels that is easy to cancel because they have not interacted with a human.
- Shortly after the lead confirms the appointment and the appointment is booked, CALL the lead.
- This is vital to on-going and long term conversion and performance on this program
- Remember, 75% of consumers work with the first agent they MEET. Not the first agent they talk to, text, or email.